Market Analysis12 March 202611 min read

Melbourne Is Bouncing. If You Are Still Waiting, You Are Already Late.

Joey Don

Joey Don

Co-Founder & CEO

Melbourne Is Bouncing. If You Are Still Waiting, You Are Already Late.

Melbourne finally bounced. Three years I have been saying this was coming, and frankly, for most of those three years, the comment sections were brutal. "Melbourne is dead." "Land tax killed it." "Move to Brisbane."

Meanwhile, our team was buying. In 2024 alone, we purchased close to 100 houses across Melbourne's southeast and outer east. Average annualised return for our clients: approximately 14%. Every single property achieved positive cash flow after our renovation and tenanting process.

Now, in September 2025, the numbers are impossible to ignore. Melbourne's rental yield has climbed to 3.7% — matching Brisbane and Adelaide for the first time in years. Population data shows net interstate migration into Victoria turning positive again. And the suburbs we have been accumulating in — Hampton Park, Cranbourne, Narre Warren, Frankston — are moving at $5,000 per month in raw price appreciation.

If you have been sitting on the sidelines waiting for a "signal," this is it. But I'll warn you upfront: the easy pickings are already gone. Six-hundred-thousand dollar houses in the far southeast with 600sqm blocks? That window closed about four months ago.

The rental yield convergence that changes everything

For years, Melbourne's detractors pointed to one statistic: rental yields. At 2.8-3.0%, Melbourne's gross yields were materially below Brisbane (3.5%), Adelaide (3.6%), and Perth (3.8%). The argument was simple — why invest in Melbourne when you can get better income elsewhere?

That argument has collapsed.

Melbourne's rental yields have risen to 3.7% as of mid-2025. This is not because rents fell. It is because rents surged while prices remained suppressed by Victoria's land tax changes and the broader correction cycle. Weekly rents on detached houses in Melbourne's outer suburbs have increased 15-20% over the past two years.

A $700,000 house in Cranbourne that rented for $420/week in 2023 now rents for $500-$550/week. That is a yield improvement from 3.1% to 4.1% — purely from rental growth, before any renovation.

When we apply our standard renovation playbook — cosmetic refresh plus granny flat addition — yields push to 5.5-6.5%. At those levels, properties are not just self-funding. They are generating surplus cash flow that can be directed toward the next purchase.

This yield convergence is acting as a magnet for interstate capital. We have noticed a measurable increase in enquiries from Sydney-based investors in Q1-Q2 2025. The logic is straightforward: for the price of one mediocre Sydney apartment, you can buy two Melbourne houses with superior land holdings and comparable yields.

"Charlie Munger said it best: never listen to what a person says, watch what they buy. When we showed up to bid on a Narre Warren corner block last month, there was a Sydney buyer's agent in the room. Everyone talks down Melbourne. The money is flowing in." — Joey Don, PremiumRea

The three suburbs I would buy in tomorrow morning

I get asked this question every single day, so let me be direct.

If your budget is $650,000-$700,000: Cranbourne and surrounding pockets. Cranbourne's floor price has lifted to $650,000-$700,000 for a 600sqm+ house — up from $580,000-$620,000 twelve months ago. There is still value here, particularly in off-market opportunities where we maintain strong relationships with local agents. Population growth in the far southeast remains among the strongest in Victoria, driven by 30-40 year old families in the sweet spot of their earning and housing-formation years.

If your budget is $700,000-$800,000: Frankston and surrounds. The $1 billion Frankston Hospital expansion is the most significant infrastructure catalyst in the southeastern corridor. Stage 1 is operational. The rezoning around the hospital precinct has already triggered development activity. Frankston's median house price has moved sharply in the past six months, and the trajectory has further to run.

If your budget is $800,000-$900,000: Epping and the northern corridor. This is the dark horse. Epping's rents increased 9.4% last year — the highest rental growth rate in metropolitan Melbourne — while house prices barely moved. That rental-yield-to-price divergence is a classic leading indicator of imminent capital growth. The Costco development in Deer Park and broader retail investment in the northwest is transforming the amenity profile of these suburbs.

In every case, we guarantee our clients a minimum 500 square metres of land and a rental yield of at least 5% post-renovation. That is in our service agreement. Written in black and white. I am not aware of another buyer's agent in Australia who makes that commitment contractually.

Why the correction was actually a gift

Melbourne house prices fell. Depending on how you measure it and which suburbs you look at, the decline from peak to trough was 5-12% across the metropolitan area. It lasted from mid-2022 through late-2024.

For most people, that decline was terrifying. For buyers, it was the best thing that could have happened.

Here is why. The correction was driven by two factors: aggressive RBA rate hikes (from 0.1% to 4.35%) and Victoria's land tax threshold reduction. Both of these factors disproportionately affected investor sentiment. Owner-occupiers continued buying. Investors pulled back.

What that created was a window — a period of 18-24 months where investor competition in Melbourne's affordable corridors was dramatically reduced. Properties that would normally attract 8-10 bidders were getting 2-3. Off-market deals that would normally be gone in 48 hours were sitting for a week.

Our team exploited that window aggressively. Prices we paid in 2023 and early 2024 now look absurd in hindsight. A $590,000 purchase in Hampton Park that valued at $670,000 six months later. A $660,000 Boronia acquisition that the bank re-valued at $890,000 within a month of settlement.

Those windows do not last. As rate cuts begin — the RBA delivered its first 25 basis point cut in February 2025, with markets pricing two more by year-end — investor confidence returns. Competition increases. The "easy" deals evaporate.

We are already seeing it. Auction clearance rates in Melbourne's southeast have climbed from 55% to 68% over the past four months. Properties in the $700,000-$800,000 range are regularly attracting five or more registered bidders. The correction is over. The recovery is underway. And prices are not going to politely wait for you to finish deliberating.

Frequently asked questions

Is it too late to buy in Melbourne's southeast? No — but the margin for error is shrinking. Twelve months ago, you could buy a solid 600sqm house in Cranbourne for $580,000. Today, the same house costs $650,000-$700,000. The asset class has not changed; the pricing has compressed. There is still upside, particularly in suburbs that have not yet fully repriced (Doveton, Dandenong North, certain pockets of Berwick), but the era of effortless bargains is behind us.

Will further rate cuts push prices higher? Almost certainly. Each 25 basis point rate cut adds approximately 2-3% to borrowing capacity across the market. With two additional cuts priced in for the remainder of 2025, that translates to a 4-6% increase in the amount buyers can borrow. In supply-constrained corridors, that additional purchasing power flows directly into higher prices.

Should I wait for a bigger correction? The data does not support the expectation of a further correction. Melbourne's housing supply pipeline is chronically undersupplied — Victoria's population is projected to reach 8.4 million by 2050 (from 6.7 million today), requiring roughly 50,000 new dwellings per year. Current construction is delivering approximately 35,000. That 15,000-dwelling annual shortfall creates an accumulating deficit that puts a structural floor under prices.

References

  1. [1]CoreLogic, 'Monthly Hedonic Home Value Index — Melbourne', August 2025.
  2. [2]Domain, 'Melbourne Rental Report Q2 2025 — Yields and Vacancy Rates'.
  3. [3]Australian Bureau of Statistics, 'Interstate Migration Estimates', March quarter 2025.
  4. [4]Reserve Bank of Australia, 'Statement on Monetary Policy', August 2025. Cash rate and forward guidance.
  5. [5]REIV, 'Melbourne Auction Clearance Rates — Weekly Data', August 2025.
  6. [6]KPMG, 'Australian Residential Property Outlook — Melbourne to Lead in 2026', March 2025.
  7. [7]Victorian Government, 'Victoria in Future — Population Projections to 2050', 2024.
  8. [8]PremiumRea 2024 portfolio data: ~100 purchases, 14% average annualised return, 100% positive cash flow post-renovation.

About the author

Joey Don

Joey Don

Co-Founder & CEO

With 200+ property transactions across Melbourne and a background in IT and institutional finance, Joey focuses on data-driven property selection in the outer southeast and eastern suburbs.

Melbournemarket recovery2025southeast suburbsrental yieldproperty cycle
P
Premium REA

© 2026 PREMIUM REA PTY LTD. All rights reserved.